W&P Launches several new products each year, and during 2021, these were some of my favorites. From left to right, we launched a Mint Terrazzo mug and bottle. For this project, I developed the color way used in the product itself, as well as the “flying colors” concept. To highlight the colors used in the pattern, we used similarly-colored foods and suspended them around the products. This limited edition product represented by a moment suspended in time.

That same year, we also launched a larger 16 oz Blush Terrazzo Porter Mug as well as the matching Utensils. To call attention to the new size of the mug, we used a reference object. To make it a bit cheeky and emphasize the size, we stacked several giant donuts. When it came to the utensils, we pushed that theme further and paired a giant sandwich, never to be eaten with utensils, we utensils.